Feb 02

Why your site banned by Google or put in Google Sandbox?

Google Sandbox

No one really knows for sure about that but the point is:
- Links pointing to your site gain more value the longer they are pointed at your site. Therefore, since new sites will only have new links, they will be in the sandbox by default while their links “age”.
- After a site is first indexed by Google a sandbox clock is triggered. Variables like content update frequency, site category, and quality of links pointing to your site will change the length of time you are in the sandbox.

Google Banned

- Cloaking

Cloaking is when you put text and links into the html of your web pages which is hidden from your human visitors, usually by making it the same colour as the background of your page. Hidden text tends to be stuffed with keywords (often, they are random but popular ones) in the hopes that people searching for “sex”, “drugs” and “rock ‘n’ roll” will stumble across this site on their quest.

Cloaking is a waste of time. Search engines are wise to it, and it will annoy your visitors too, because highlighting the visible text on your page will result in them finding your dirty secret as well.

- Over-Enthusiastic Keyword Usage

You’ve been told that search engines like text with lots of keywords, so you write a page of keywords and post it on your site, somewhere you hope your human readers won’t find it. Wrong. Firstly, if it’s not linked well to the rest of your site, Google won’t take much notice of it anyway, and secondly, too many keywords is worse than too few: it can result in a blacklisting.
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Jan 25

The success of getting new customers is dependent on several factors. One of the most important factors is the channels of advertising.

There is a way to choosing the right advertisement system:
1. Clear ad visibility and straight forward call to action of your advertisement. The ad should be clearly viewed and should have the option for simple and straight call to action.
2. Price to Appearance ratio; this means that appearance should as high as possible to the price you pay; as much as this ratio is smaller than the advertising system is better for you, the publisher.
3. Scalability of the advertising options; improving the number of viewer’s easily by paying small upgrade fees or spreading the link very easily.

Today there are some common techniques to advertise your website or business. They are versatile and start from SEO (Search engine optimization) techniques, which usually this will require skilled and professional internet marketing people.
Pay per click advertisement which you advertise such as Adword from Google, Yahoo and MSN.
Directories which you can place your ad for very small amount.
There is a new revolutionary system that can upgrade your advertisement way of thinking and get you a great exposure.
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Jan 12

Maybe all of you have experienced the Adwords horror stories. Mistakes can be quite costly with Google Adwords
let’s take a look at the most common adwords mistakes newbies make and how they can be avoided.

Poor Landing Page

A decent landing page is a key factor in sales conversions. There are many different styles of pages, and going into
great detail what makes a good landing page would be a full article itself but basically, organized layout, proper
use of graphics, getting your message across clearly & no frames are the main components to a quality landing page.
When using Adwords Google really takes the content of your site as a main factor. Whatever keywords you are
advertising, you should try to have on your page. Not only will the searcher identify this as relevant information,
and Google will reward you with a better quality score which can mean higher rankings, cheaper minimum bids and they
can shave the cost of the clicks down from what you have bid. Google rewards relevancy and Adwords is no exception.

Turning on the Content Network

The content network is plagued with click fraud and poor quality traffic. When I started with Adwords I didn’t
realize this and left the content network on and lost money. That being said, once you have a handle on Adwords you
can use the content network just make sure to bid very low. Personally I don’t bid over 0.06 cents a click. Some
people claim that they profit higher and get better sales conversions from the content network than they do with the
search network. I have never experienced this myself.
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Dec 30

Taken from many source

Create web pages free of hidden texts and links seen only by the search engines. Instead, use search engine marketing strategies without redirects to other sites. Instead of garbage content, search engine optimization promotes useful reader content.

- First and foremost, search engines will “like” your website if it has good content. If your webpage looks like spam, modern search engines are smart enough to treat it like spam.

- Make your site indexed immediately by writing articles and press release. A great way to build natural and permanent links to your websites is through submitting articles to other web sites each of which contains one or more live links pointing to your business’ site.

- Do not generate replicated content (within your site or replicated upon multiple sites). All good search engines are smart enough to recognize this.
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Dec 15

There are no secrets on how to rank high with the major search engines because effective search engine optimizations are now immense. What is search engine optimization? Before we discuss that thing, you have to understand first how search engines work and a bit of know-how.

Search engines are into providing their users with the most relevant and up-to-date information to match the search term that was used. They are sophisticated pieces of technology which allow users to quickly find relevant websites by searching for a word or a phrase. Search engine results are useless to users if the information doesn’t relate to the search term, or if the results are old. People expect the most up-to-date and fresh information that is useful to them.
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